AFL Practice Match 2022: Collingwood v Hawthorn


The Client

Latrobe City Council

The Task 

Within just three (3) short weeks, we hit the ground running to deliver this post-pandemic practice match for the community. Working closely with Latrobe City Council, the AFL, and the two respective teams, Morwell came to life with around 4,500 punters turning up to watch the Hawks and Pies battle it out.

We managed everything from Risk Management, Security, Traffic Management, and COVIDSafe Planning to Event Logistics, Site Plans, Supplier Management, and Stakeholder Engagement.

It took a power of work but it came together with the support of some amazing suppliers and volunteer community groups to pull it all together – with us in the driver’s seat.

The Stats

People in attendance

Suppliers, Vendors & Groups we worked with

Buckets of Hot Chips sold

The verdict

Event Fencing & Equipment
Cleaning & Logistics
Event Day Electrician
Traffic Management
Waste Management