Federation University Gippsland Open Day

The Client

Federation University, Gippsland Campus

The Task 

Open Day is Federation University’s major student recruitment event for the year, showcasing its courses, and world-class facilities, and providing an opportunity to speak with our staff, students, and industry partners.

Held on Sunday 14 August 2022, the first Open Day since 2019, we worked closely with Federation University’s Gippsland Campus Marketing team to provide event management support with the aim to create an event that would ensure all prospective students (and their families) have a positive on-campus experience and increase their likelihood of applying to the University.

Together we created an engaging program that included Campus tours, interactive and hands-on experiences within their high-tech labs, information sessions, opportunities to chat with lecturers and students as well as having local industry attend to discuss work opportunities within Gippsland.

Our team also managed the site layout, logistics, catering, and entertainment, and provided advice on unique ways to market the event to the local community.

With a 21% increase in event attendance from 2019, we deemed it a success with all the great feedback we received from attendees, suppliers, stakeholders and most importantly – the client!